Reliance launches its Jewellery store

The Reliance Retail Limited (RRL) announed the launch of its third
Jewellery specialty store "Reliance Jewels" and the first in North
India, in Ludhiana today.



Spread across two floors, the over 5000 sq feet store offers over
20,000 designs of exquisitely crafted jewellery from across the
country to make it a one-stop shopping destination for fine jewellery.
Reliance Jewels offers consumers a wide and unique range in gold and
diamond jewellery.


Commenting on the launch of the first Reliance Jewels store in the
North, Bijou Kurien, President and Chief Executive Lifestyle said, "it
has always been the endeavour of Reliance to provide the consumers
with a wide range of high quality products at competitive prices.
Reliance Jewels is another milestone in our effort f bringing a unique
shopping experience with assured purity of gold and certification of
diamonds. In our store we plan to give our consumers an unparalleled
range of jewellery and an unmatched shopping experience".


The gold jewellery range encompasses Kolkata Filigree, Rajkot Antique,
Kundan from Rajasthan, Jadau from Amritsar and much more.


In Diamond jewellery, Reliance Jewels offers the finest quality of
diamonds and the widest range of designs, ranging from daily wear to
party wear, from diamonds for weddings as well as to celebrate every
special occasion in a woman's life.


One floor of the store is reserved exclusively for bridal collection
sets and diamond jewellery with a private viewing room for added
comfort.